- Arts & Entertainment
- All Stories
New Delhi, February 18, 2020
External Affairs Minister S Jaishankar will inaugurate the Indian Pavilion at Berlinale, the 70th Berlin International Film Festival being held in Berlin from February 20 to March 1.
The Ministry of Information & Broadcasting, in collaboration with Confederation of Indian Industry (CII), will set up the India Pavilion which will provide a platform to popularize Indian cinema in the overseas market and facilitate new business opportunities.
This year in Berlin, three Indian feature films as well as one short documentary film have been selected, namely Pushpendra Singh’s Laila Aur Satt Geet, Prateek Vats’ Eeb Allay Ooo!, Akshay Indikar’s “Sthalpuran” and Ekta Mittal’s short documentary “Gumnaam Din”.
India will seek to promote its films across linguistic, cultural and regional diversity and establish multiple international collaborations in the space of distribution, production, filming in India, and script development technology through its participation at Berlinale 2020.
The Indian delegation, through various interactions, will promote the ease of shooting films in India through Film Facilitation Office (FFO) that facilitates single-window clearance for filmmakers and provides the platform for "Cinematic Tourism" in India. The delegation will highlight India as a post-production hub and promote collaborations for films with international production houses.
The Audio-Visual Services sector has been recognized as one of the Champion Services Sectors by the Union Government to promote India as a leading destination source for Media and Entertainment.
The Government delegation to Berlinale will facilitate international participation for the 51st edition of International Film Festival of India (IFFI) 2020, Goa. IFFI aims at providing a common platform to the cinemas across the world to project the excellence of the art of film making.
The delegation has meetings scheduled with officials from countries including Israel, South Africa, New Zealand, Spain, Brazil, Portugal, France, Italy, Switzerland, Germany, Canada, the United States of America and Rwanda. The delegation will meet with officials from Locarno Film Festival, Sundance Film Festival, Venice International Film Festival, Cannes Film Festival, Raindance Film Festival, Edinburgh International Film Festival, Annecy International Animation Festival, among others.
"India enjoys a comparative advantage in several aspects of the filmmaking process. It has a strong domestic film industry across the country and is home to world class technicians and equipment and diverse location choices to shoot any type of film," an official press release said.
With over 1,800 feature films produced in the country, more than 900 television channels, 500 million internet users, 500 million smartphone users, India’s vibrant media and entertainment (M&E) industry provides attractive growth opportunities for global corporations, it added.